Current Research Title:
An examination of the acceptance, adoption, and diffusion of smartphone devices with senior citizens.
This proposed research will look at the process of the diffusion of an innovation in the context of smartphones with American senior citizens. The previous research in diffusion, or spread of a technology, has been rich but much of it does not go beyond the original acceptance of a new idea. This ethnographic study will collect data on the entire cycle of diffusion, including discontinuance of use after adoption, and will validate the data using the Innovation Diffusion Theory (IDT) and the Senior Technology Adoption and Acceptance Model (STAM). It is anticipated that recommendations to modify the STAM to include discontinuance will be created after the complete analysis of the questionnaire responses.
Idea Paper Submitted 2012-02-03 *
Previous proposal *